The National Geographic Channel Brazil showed a program about the expedition "Brazil Adentro". The goal was to promote ecotourism and adventure tourism in the country. There were about 15 thousand kilometers traveled in 20 states over three months. The expedition "Brazil Adentro" was developed by the companies TAM, TAM Viagens and Nissan Brazil. UNESCO and the National Geographic Channel supported the project. The teams traveled in two SUVs and practiced canoeing, biking, climbing, rappel, among other sports. Always with the support of tourism offices and operators of the visited locations. The Crux Ecoaventura was responsible for the stage in Rio de Janeiro. We did a rappelling with a wheelchair user who participated in the expedition.